Social Media Management | Tyler Panagiotu

Social Media Management Clients

"I’ve had the privilege to work with Tyler for many years. Tyler is proactive, professional, and extremely agreeable. He is a natural collaborator, finding common language to better communicate and execute complex campaigns. He’s also not shy from giving feedback when needed but always with kindness and comradery. More than anything, Tyler is dependable. He does what he says he’s going to do, even when the timeframe is tight. He can be counted on to deliver quality work, within budget, and on time."

-Ryan McDonald, Director of Marketing Rite in the Rain

Tasks I Offer For Social Media Management Clients

Regarding social media management, no business has the exact same needs, which is why I don't offer premade packages. There are many elements to social media management, but to better understand how I can help your business, please refer to the accompanying list to learn about the most popular services included in my social media management services. Your business is unique, so I always offer a tailored set of services to meet your brand's specific needs. See some of my current social media clients below, or email me at tyler@vitalmediastudios.com if you're interested in collaborating. Thanks!

Writing Captions
Creating Posting Schedules
Managing Influencers
Creating Graphics
Reposting Instagram Stories
Organizing Giveaways
Taking Brand Photos
Creating Reels/Tiktoks

Facebook Group Management
Creating Instagram Highlights
Organizing Instagram Takeovers
Creating Monthly Reports
Editing Videos
Creating Stop-Motion Graphics
Organizing UGC
Social Media Customer Service

Kettle & Fire

Deliverables:

Instagram Management
Giveaway Coordination
Social Media Graphics

Creating Monthly Reports
Organizing Instagram Takeovers
Reposting Instagram Stories

Kettle & Fire hired me to fulfill a social media manager and graphic designer role. With a sizable portfolio of pre-existing content, Kettle & Fire did not need additional product photography and utilized my services to manage and refine their existing social media practices.

After altering their Instagram posting schedule and focusing social posts around Instagram reels and user-generated content (UGC), their Instagram page grew 13,000+ followers in under 8 months with an average engagement rate of over 4%.

Kettle & Fire has a dedicated fan base, and their brand collaborates with dozens of creators and influencers each month. In addition to daily Instagram management, I was hired to help expand and moderate their existing influencer collaborations.

Rite in the Rain

Deliverables:

Daily Social Posting
Product Photography
Giveaway Coordination

Creating Instagram Highlights
Managing Influencers
Social Media Customer Service

I was hired by Rite in the Rain as they needed a driven and self-managing social media manager, influencer manager, and product photographer rolled into one. They also needed a dedicated and knowledgeable person to handle inquiries and questions coming through their social media channels.

I was brought on to help manage the brand's Instagram presence in 2018 and have helped their page steadily increase its following from 7,000 followers to over 42,000 followers in under four years. I have helped coordinate dozens of multi-brand social media giveaways helping the Rite in the Rain brand foster new relationships in its diverse outdoor, hardware, military, and recreation channels.

Against The Grain

Deliverables:

Reposting Instagram Stories
Monthly Photography
Instagram Reel Creation

Weekly Social Posting
Organizing Giveaways
Creating Instagram Highlights

Against The Grain was looking for help with content creation and social media management, but wasn't looking to hire someone full-time. I was brought on to help post content to Instagram and Facebook, capture fresh photo and video content, and manage the large volume of messages received from customers through their social media pages.

While focusing on growing the brand's social media presence, I have helped elevate and modernize the content Against The Grain publishes on social media with fresh and appetizing product photography. From posting well-lit photos, and mouthwatering recipes, along with utilizing user-generated content (UGC) and Instagram reels, Against The Grain's social media presence, has steadily grown 3% month over month since our partnership began.